Mailing a series of postcards is an excellent way to keep your company in the eyes of the reader month after month. Carolina Designs worked with Bold Print Design Studio on a postcard series with the top 11 reasons to rent your vacation home through Carolina Designs.
It was up to Bold Print to bring that idea to life by developing the overall look and feel of the campaign, and selecting the photos to use to represent each reason. The postcards each had their own message and image, but the series tied together with repeated elements on all pieces, which helped keep the series fresh in the recipients mind each month over a several-month-long message.
The cards were printed on a thick 16 pt stock with a matte finish so they could print the addresses on the card in-house.
All of our experiences with you have been very good, you have always been very receptive to what we want to do, and you haven’t objected to re-working things when we request it. You have been very responsive.